Work Yourself Up!

PR Web Podcast - Behind the Scenes

As you may know, I just released a new book on Law of Attraction.  I've also set up a site where anybody can download the book free of charge, receivethebook.com.

One of the things I decided to test during this promotion as a podcast via PR Web.  This service allows people who submit a press release via PR Web to attach an audio interview.  Because people are allowed to chop up the finish product and use it any way they like, you're able to reach people who deal with audio on the web.

There are two options for people who want this service.  A short, 5 minute interview will run you $100.  A longer 10-20 minute interview is $200.  I opted for the short one as I felt people were more likely to see the headline and take a chance on listening to something that wouldn't take a lot of time.

Once you choose which length you want, you let PR Web know a few times you're available to talk and they set an appointment.  At the scheduled time, you call a conference line and there is somebody on the other end waiting to interview you.  You go over the process for a few minutes and then the tape starts rolling.

Once you have something on tape, it goes to the editing room to be polished up, and the final product is linked to your press release.  Here's what the end result sounds like...

I was happy with the results.  However, keep in mind that I have a weekly radio show and I'm used to the pressure of having the tape roll and quickly getting something acceptable on it.  There wasn't a lot of prep for this interview...  I didn't know what they were going to ask me or what the process is.  If you're not somebody who is used to getting your statement out there quickly, without a lot of false starts, stutters, and mistakes, I can imagine the process would be a bit stressful.

This recording has only been on the PR Web site for about a day, so it's too early to tell what the end results of it will be.  So far though, I can't say anything has happened because of it.  However, if you had people who were curious as to whether you'd be a good radio interview, I can see how you'd want to take the chance on something like this.

In the end, a lot of what you get out of something like this is what you make happen with it.  For example, I'm linking it here, which is read by people who might very well might be lead to buy my book.

Who knows?  I did this as a test to see if it works as much as a promotion for the book, so in that case, it was a success, regardless of what happens in the end.  I'll certainly keep you posted...

I'm going to be writing over the next few days about the "behind the scenes" aspects of this launch, so make sure you sign up for the fee, bookmark the site, and check back often.

And until then, make sure you drop by receivethebook.com and get a copy of my new book free of charge.

4 Ways to Maximise the Potential of Each of Your Web Pages

Websites are excellent ways to make money from the internet; in fact it’s hard to make money without a website. The problem with many sites though is that they fail to maximize the potential of each web page. By implementing the four techniques from this article into your websites you should notice a remarkable increase in profitability.

The first thing you should have on each web page is Adsense adverts. These are excellent ways of generating passive income from your sites. If they are situated in a prominent position but in an unobvious way then they should generate a consistent trickle of income for you.

The second thing you should do is include affiliate links on your pages. By adding a sneaky link to an affiliate product in various places you could generate a few sales every day. Again, this is another passive stream of income which adds to your bank balance on complete auto pilot on a daily basis. This is the best type of internet income and you should strive for it as much as possible.

The third thing you should implement into your pages is an opt in form. It is essential that you have one of these on every single page. The majority of website users often don’t visit more than one or two of your pages, and if you don’t give them the option to sign up for your newsletter, then you may have lost them as a potential customer forever. Once you have them as a subscriber, you can follow up with affiliate promotion and you can continue to bring them back to your website to squeeze more and more money from them.

The final thing you should include is paid advertising on your website. If your web pages have high Google Pagerank (PR) and are generating a significant stream of traffic, then you can charge fairly large amounts of advertising fees for other websites in a similar niche. You could perhaps offer 5 similar websites the chance to advertise on your website in exchange for $10 or $50 or $200 per month. That could be a steady stream of $50 - $1000 per month flowing into your bank account on complete auto-pilot.

This article has outlined four major methods to squeeze more cash from each web page and, if implemented, will provide you with four consistent, passive and steady streams of internet income. And what do many streams joining together make? Rivers. Eventually you will have rivers of payments flooding your bank account each and every day on complete auto pilot.

Get Rich Quick - Law of Attraction Revisited

Just read this post on a blog which said, "There is no such thing as getting rich quick."

That's total BS.  Plenty of people have made plenty of money in a short amount of time.

Now, you could argue that these people have been preparing for an event like this for years or possibly decades, but when something "clicks" with the Law of Attraction, things happen fast. 

Let's take that argument...

Most of the time, when it comes to something like Law of Attraction, your understanding is like a set of "Christmas tree" lights.  You can have all the lights ready and working, but if one bulb is out, none of them light up.  You then replace the one bulb and everything lights up...instantly.         

And when that happens, things happen very quickly.

So don't say that things won't happen quickly for you.  You've been doing the preparation for years...

For more Law of Attraction thoughts, get my new book on Amazon.

4 Types of Sites You Can Build For Extreme Adsense and Affiliate Profits

Adsense and affiliate marketing is extremely hot in the marketing world right now, primarily because of the fact that you need not spend hours and hours of tedious writing to create a product that you can sell for $27 or more. This article will outline the four major ways you can build a website to profit immensely from both of these methods.

The first type of site you can create is the traditional niche content website. This method involves you building a site from scratch. You need to create a template, add content and implement your Adsense and affiliate links. You can download free templates or pay for someone to create you one. You can collect content from free reprint articles from directories or you could use private label articles – you could even use a mixture of all three.

The second type of site you could build is a blog. These are great because of the way you can automate some of the tasks and because of the fact they are free to set up and maintain. You can get a free blog at blogger.com and select one of the free pre-made templates. Slightly edit the template to include Adsense and affiliate links. Once that’s done you simply need to add content and you can do that like you did for the first method. Post to your blog once per day for the first month, 3 times per week for the next month and then once per week for the rest of the time and you will have a blog producing a consistent income stream for months and years into the future.

The third type of site you could create is an article directory. I’m sure you’ve seen them before and I’m sure you’ve used them before, but have you ever owned one before?

You can find free software to power your article directory and once it’s set up and you have a regular stream of traffic, you will have tens, then hundreds, then thousands of authors submitting content to your site on a daily basis. That means thousands of new pages with your Adsense ads and affiliate links being created every day.

There are thousands of article directory sites out there now however and competition is fierce. You should perhaps consider setting up a niche article directory on a particular subject, so that you can dominate that niche market.

The final type of site you could create also involves profiting from content your visitors submit. Setting up a forum can be very profitable, especially as you can build a relationship with your website visitors and they are more likely to purchase or click on something you recommend.

These four methods of building niche websites can prove to be very profitable in creating regular and explosive streams of Adsense and affiliate income and the best part of this system is that you can make money even if you don’t work on your sites for weeks or months on many occasions.

Don’t expect this to be an easy method online money making however. You still need to build your websites, promote them and tweak them for maximum earning potential.

Thoughts on Law of Attraction... - Part 2

About ten years ago, a relationship I'd been in for the previous five years came to end.  It wasn't totally my choice, but it was time to move on.

But how?  What do you do when you think you've found the person you're going to marry, she's with you one day, and the next day, it's over?

Met a friend around this time...  She'd been involved in a number of 12-Step programs like Alcoholics Anonymous.  And her advice to me was to "act as if."

I remember waking up the first few days, knowing that my girl was gone and not sure what would happen.  And every time I called my friend for a shoulder to cry on, she's simply tell me, "Act as if."

It sounds really simple, and it is on paper, but when you're going through something in your life and can't get past what appears to be, acting "as if" can be one of the more difficult things you'll do.  But if you can do it for a minute, you can do it for five...and before long, you'll be doing it all the time.

If I had to sum up how you can best take advantage of the Law of Attraction, it would be to "act as if."  Unfortunately, this is also the best way to have the Law of Attraction kick you ass.

There is a saying which says, "Banks only want to loan money to people who already have it."

Why do you think that is?  Sure, when you already have money, you have the ability to make a loan payment, but you also have the knowledge of how to do something even more important...create the money it takes to make a loan payment.  And when you walk in the bank for a loan and act "as if" you don't need the money, you'll get it.

Again, coming from a place of lack is why you don't get what you say you want.  The Law of Attraction just is...it's not positive or negative.  It works the same whether you want something to come your way or leave your life.

By the way, my girl from ten years ago never did magically reappear in my life.  However, somebody who is better for me did...and it all happened from acting "as if."

For more thoughts, check on my Law of Attraction book at Amazon.

Thoughts on Law of Attraction...

As I mentioned a couple of days ago, I just released a book on Law of Attraction, so I thought it would be a good opportunity to take a break from my normal marketing-related articles to talk about mindset...

I live in Nashville and Tennessee is one of the states involved with the "Powerball" lottery.  I don't normally play, but when it gets up to a level like it is currently, $205 Million, if I'm in a market or somewhere else tickets are sold, I'll buy a few.

A couple of days ago, I was picking up some groceries and saw the Powerball sign at the customer service desk on the way out.  There were already a couple of people being helped, so I got in line.  They were also buying Powerball tickets, but something I noticed is that both had a totally different attitude toward it than I did.

These folks were coming from a place of lack.  They were talking about how great it would be to pay off bills, buy a new house, drive a new car, and otherwise "fix" their lives via a big pile of money.

Look, I'm not saying where they were coming from was wrong.  It's where they were at the time and that's fine.  Everybody is going through life at his own pace.  However, that doesn't mean that something like the Law of Attraction is going to give you any breaks.

Remember that TV show called the People's Court?  Somebody would get on there and try to justify illegal behavior by saying, "I didn't know I was breaking the law."

And Judge Wapner would always tell them, "Ignorance of the law if no excuse."

In other words, "The law still applies, whether you know about it or not."

Like attracts like.  You can't expect to get a ton of money if you're coming from a place of not having any.

So how is it that broke factory workers and folks living in trailer parks win?

Well, keep in mind that "winning" actually means nothing in the long run.  The goal is to not only win the lottery, but have it change your life. 

"Broke" people do win, but they don't have the mindset to have a positive experience in the long run.  In fact, I'd argue that the majority of lottery winners have a NEGATIVE experience as studies show that most are in a financial situation that is WORSE within four years after winning the lottery than before.

You can't keep money, or a good relationship, or good health, or ANYTHING when you come from a place of lack.  In order to attract money, and keep it coming to you, you must know that it is abundant. And that starts now...way before you "win" anything.

More tomorrow...

Law of Attraction - My New Book

I know a lot of you guys are into "mindset" stuff and have benefited from Nightingale-style material such as "The Secret."  Because of this, you may want to check out my new book at Amazon.  It's under $10 and I've designed it to be a good read for both those who are new to "Law of Attraction" as well as those who have studied it for years.

Hate to read?  If you'd rather listen to it, iTunes has an audio version you can download instantly.

How to Create Rivers of Online Income as an Affiliate

In recent years, affiliate marketing has exploded, probably because it seems like the easiest way of earning a decent living on the internet, and perhaps it is. After all, you do not have to find a starving niche market and create a product or build a website and spend months building relationships with potential joint venture partners. All you really have to do is find a product that seems profitable, generate your own unique affiliate link and promote the hell out of that link.

This article aims to provide you with the three major methods of affiliate promotion that has helped hundreds of affiliates make thousands of dollars every month on complete auto-pilot.

The first, and perhaps most widely used, method is by writing and distributing articles which includes your own affiliate link in the author resource box. Once you have chosen an affiliate product to promote, you write an article – either on a subject related to the product you are an affiliate of or a review of the product – and submit the article to as many directories as possible for maximum exposure. You include a sneaky redirected link to the affiliate product in your author resource box and watch as your affiliate payments roll in.

The second method of affiliate promotion is through the use of viral reports. This method is similar to article writing, but it is approximately 8-12 pages long and contains more detail. Throughout the report you should mention and recommend the product you are promoting. Again, the report should be about the subject of the affiliate product and once written, should be distributed using as many methods as possible. Such as giving it away on your websites, on other similar websites, selling it cheaply on eBay and finding JV partners to also distribute your report.

The final method of affiliate marketing is as automated as is possible. It simply involves setting up a Google adwords campaign where you pay for traffic through your affiliate link and hope that the potential customers who click through, purchase the product.

To set up your campaign you should select a number of keywords so that your advert shows up for those search terms in Google, you should then set a maximum bid price so that you are high enough in the search engines to generate traffic but are not paying too much per click so as to be profitable.

Once the campaign is set up, analyze its profitability and continue to tweak, tweak and tweak until it is at the most profitable you can get it. This income stream can be continued for as long as both Google Adwords and the affiliate product is around and a few hours work of setting up your campaign can lead to years and years of constant affiliate payments to your bank account.

While these four are perhaps the most widely used methods of promotion, it does not mean there are other profitable methods. With just a little research you could find a number of little known methods which are far more profitable than the three outlined in this short article.

20 Strangest Jobs

Career Builder just put out a list of the 20 oddest jobs.  Marketers weren't on the list. :)

1. Coffin Maker
What they do: Build customized coffins, ranging from simple pine caskets to bejeweled boxes.

2. Potato Chip Inspector
What they do: Oversee potato chips on an assembly line and check for overcooked or clumped chips to discard.

3. Wax Figure Maker
What they do: Mold wax to create figures, often, but not limited to, the human form. Figures are often made in the likeness of people who have achieved historical or celebrity recognition.

4. Foot Model
What they do: Work as a "parts model," modeling their feet for advertisements that feature footwear, lotions and other related-products.

5. Golf Ball Diver
What they do: Search the depths of golf course bodies of water to find lost golf balls to refinish and resell.

6. Doll Doctor
What they do: Repair, repaint and reassemble doll parts to doctor-up dolls that have missing, broken or damaged parts.

7. Egg Inspector
What they do: Examine eggs for cracks and other irregularities before they are graded and stamped for approval.

8. Knife Thrower's Assistant
What they do: Act as human targets for the knife thrower, which can involve mastering feats such as being tied to a spinning wheel while having knives thrown within inches of their bodies, or having objects cut above their heads.

9. Foley Artist
What they do: Use random items and whatever else they can find to create and record the noises used to make the sounds effects in films, such as heavy footsteps, rolling thunder or creaking doors.

10. Solfeggist
What they do: Listen to recorded music and monitor notes in indistinguishable compositions.

11. Snow Researcher
What they do: Collect and analyze ice crystals in snow to study the effects of pollution on area snowfall.

12. Wig Maker
What they do: Create and fit hair pieces such as wigs, beards, mustaches and eyebrows for clients requesting hair for costume or personal needs.

13. Gross Stunt Producer
What they do: Create new ways to gross out contestants on television shows, using insects, animal products and other things considered that could be considered "gross" by society's standards.

14. Mermaid
What they do: Entertain crowds as an underwater performer.

15. Whiskey Ambassador
What they do: Drink and explain the proper ways to serve and savor various whiskeys.

16. Dog Food Tester
What they do: Taste and analyze dog food samples and write reviews on the results.

17. Bonfire Builder
What they do: Gather discarded wood from trash bins, beaches, construction scrap heaps and similar areas to expertly build bonfires.

18. Dice Inspector
What they do: Inspect dice used in casinos for lopsided angles, misspotting and other blemishes that could cause error when the dice are rolled for gambling purposes.

19. Ethnographer
What they do: Research and study single groups of human behavior through fieldwork, observing and questioning participants.

20. Gum Buster
What they do: Remove gum stuck to sidewalks, street benches and other unwanted areas by de-sticking the gum through a steaming process.

How To Find The Perfect Affiliate Product To Promote

Affiliate marketing is extremely hot right now. What could be better than having someone else create a product and you take 50% or more of all profits you generate for it?

Selecting a profitable affiliate product is the most important thing that you will need to do as an affiliate marketer. Select the wrong product and your marketing efforts will be wasted on a product that fails to convert the traffic you generate into buyers, and therefore commissions for you.

The first thing you must consider is whether to promote physical or digital products. This decision depends on two things: your market and the products available to promote.

If your market is the health and fitness niche, then perhaps promoting physical products is the way forward. You could promote health supplements or exercise equipment.

The other thing you should consider is the products available for promotion. In some niches there are no digital products to promote and therefore physical product promotion is the way forward. There will always be physical products available to promote because of the option to become an Amazon affiliate and promote any product on their market place.

Another thing you should consider when promoting an affiliate product is the price and commission that you will receive per referred sale. If the price is set too high, then the conversions may be poor. Remember, you aren’t paid for sending traffic you’re paid for sales. If your commission is too low then it may not be worth sending the traffic. For digital products, you should not promote if the commission is below 50%.

You should also consider the sales page for the item. If the sales page is untidy and does not present the product in its best light, then it’s not likely to convert visitors to sales and you’re not going to earn many commissions.

If the product’s sales page has an opt-in form, then you should try and avoid promoting these products. If a visitor you send to the sales page signs up for the sellers’ newsletter, then the seller will follow up using an eCourse and the buyer may purchase the product and you not credited for the sale.

The final thing you must consider is whether the product suits your customers’ needs. It must be related to your websites or products, but not be in direct competition with you. For example, if you own a website about exercises to help lose weight, then you could promote a product about healthy nutrition.