Work Yourself Up!

Cool Tool for Authors

Can't remember if I'm mentioned this before or not, but it's such a great resource, it's worth mentioning again...

Rankforest is an online utility which will let you track item sales on Amazon.  It's a great way to watch trends and keep tabs on your own products.

For example, here's what my Law of Attraction book has been doing for the last 90 days.

And the new version of the site will be even better, with tracking of not only Amazon, but Amazon.co.uk and Barnes and Noble as well.

Viral Video - Vagina Power

There are several episodes of the Vagina Power show on YouTube, and they're taking off.

I recommend you watch them all. This one addresses the problem of being addicted to the penis of a man that will not even buy you shrimp at Long John Silvers. And a plate is only $2.99!  Can you imagine?

But the real reason I recommend you watch Vagina Power is because it's real.   I see a lot of online marketing people are trying to make money by posting videos which turn "viral."  What most of those guys miss though is authenticity.  People can spot a fake a mile away.

Her mother is the co-host, by the way.  How's that for real?

Being real doesn't just work for videos either.  You'll have better luck with all of your marketing by being this way.

"Secret" Affiliate Program

All you guys into affiliate marketing will want to take a look at this. With the Secret DVD getting the attention that it is now, this is an easy sell. 

Watch the video below and visit sendthecourse.com for more info.

Gary Halbert's Death

Gary Halbert died on Easter Sunday.  To say he was a legend in direct marketing is an understatement.  His "Coat of Arms" letter is a classic and one of the most mailed letters of all time, hitting nearly every household in the United States.

I met Gary in 2003.  Had read his letters as well as his personal writing, but had never seen a photo or video before that, so I had no idea what he looked like.  Was shocked to see he was so frail, almost pitiful. 

He was a nicer guy in person than he came off in print.  He gave great advice and was very approachable.  I complimented him on a letter he wrote for a sex manual at shesonfire.com and he sent me a copy of the book free.  (NOTE: The site is now selling some kind of sex stimulant, but the headline and some of the copy are both similar.)

I bumped into him a few more times after that.  Always a character, he'd sometimes have a 20-something "girlfriend" from Costa Rica with him. 

I'm not going to go into a long rant about how Gary changed my life or anything like that.  He was a great guy, I'm sure, but we didn't exactly hang out or talk every day.  But I will leave you with some good advice from him though, which I think is important for anybody involved in marketing.

"What advantage do you want?" they ask.                                      

"The only advantage I want," I reply... "Is... A Starving Crowd!"