In real estate there is a saying that property selling is all about “location, location, location.” In the world of internet marketing and ecommerce it’s all about “traffic, traffic, traffic.” It doesn’t matter what you’re product offering is or how nice your website looks, you’re doomed if you don’t have a plan to get traffic.
You need traffic to succeed in this business and the more traffic you can get the more money you will be able to make. The trouble is that many would be internet marketers simply don’t take the time to draw out a plan to get traffic. There are several ways to get traffic to your website that won’t cost you much of anything.
Trading links with other similar or related websites is a great way to increase the volume of traffic to your website. Generally speaking, the more reciprocal links a website contains the more authority is given to that website in the Search Engine Results Pages (SERPs).
The higher the authority of your webpage, the more traffic you will receive. Most experienced webmasters understand the importance of exchanging links and are therefore more than eager to share links with other webmasters. You can actually find link exchanges all over the internet by performing a simple search. Most link exchanges are free to use although some do charge a small membership fee.
Blogs have become increasingly popular over the years and many internet surfers now only search for blogs when doing a search for information. Blogs have become popular because they are considered trusted sources of information, much more so than commercialized websites. Starting a blog related to the theme of your website will draw to your main website.
By far the best choice for your business blog is Wordpress which is free and can be installed directly into a sub directory within your website’s domain. Social bookmarking is all the rage right now and having a blog will allow you to more easily take advantage of social bookmarking traffic.
Online forums are great places to network and meet other people who share your common interests. What many people don’t know is that forums are also great places to bring targeted traffic to your website.
Before you can start using forums to pull in traffic to your website you’ll first have to find a forum that is relevant to the theme of your website. Most forums allow you to receive traffic by permitting you to use a signature file within each of your posts. Your signature file contains a link that directs people to your website. Like link exchanges and blogs, most forums a free to join.
