Social bookmarking is the latest revolution to hit the internet marketing scene and if used correctly can dramatically increase your websites traffic. What makes social bookmarking such a great means of traffic generation is that getting your sites bookmarked doesn’t really cost a thing.
Unfortunately, because social bookmarking is freely available to just about anyone, it has become widely abused. Many social bookmarking sites are spammed by internet marketers looking to generate some quick traffic. Spamming the social bookmarking sites can easily result in the loss of your reputation and credibility.
Each submission you make to the social bookmarking sites needs to be carefully reviewed beforehand. Submitting articles laden with keywords is a common form of social bookmarking spam. Articles that are very dense with keywords have a tendency to not make sense. The articles and web pages you submit need to have real value to those who will end up reading them. It’s next to impossible for keyword dense content to be of much value to anyone other than the person who submitted it.
The keyword density of your content submissions should ideally be between 6%-8%. If you constantly submit high quality and informative content you will eventually receive a substantial flow of traffic. To make matters worse, Yahoo and Google hate spam and are taking great pains to eliminate junk content before it can be widely distributed.
Creating and mass submitting junk content may seem like a great way to get free traffic but in reality you are just wasting your time. The extra time spent on creating meaningful and user friendly content is well worth the investment of time.
Purchasing private label rights content is a great way for webmasters to leverage their time and outsource their content creation. The trouble is that private label rights content has a way of being viewed as duplicate content. Using duplicate content can get you into trouble with the search engines and can even lead to the impression that you are a spammer.
If you purchase content that is available for other webmasters to use, it is absolutely imperative that you rewrite the content somewhat before you use it as web content. If you are pressed for time then consider hiring an article rewriter who will usually rewrite content at the cost of about $2 an article.
If you have desperately been seeking a means of increasing your web presence but lack the funds necessary for professional SEO, then social bookmarking may be just what you are looking for. But because social bookmarking is freely available to anyone it is very easy to abuse. If you are going to use social bookmarking as part of your overall marketing strategy then you need to take the time to create quality content. After all, the last thing you want is to become seen as a spammer.
