My post a couple of days about about Amazon vs. Lightning Source got me thinking... I see way too many entrepreneurs with a business based on one product or income stream. This is the reason why it's such a big deal when Amazon drops Lightning Source.
How many people do you know who were making a killing with Google Adsense, only to have it all taken away when Google changed their search results, shut down the account, or changed how the game was played.
It happens all the time... Ebay just changed its policy on selling products which are delivered online. No more ebooks, no more software, or anything which is instantly downloaded.
Makes me wonder what the people, like this guy, who were making a killing selling downloads, are going to do now that they can't do it anymore. Sure, they can package everything up and mail it, which is probably a pretty smart idea, but will that hurt sales?
Bottom line, whether you're involved with Adsense, anything related to SEO, Ebay, or ANYTHING, you need to diversity. You never know what will happen and it's a huge risk to put all your eggs in one basket.
Would you invest all your money in one stock? Probably not. But that's exactly what you're doing when you've only got one product or means of income.
