No matter what you’re using the content for, change it so that you don’t have competition. At a minimum, change the title, introduction and conclusion of your articles and reports. You may also delete irrelevant content and add in your own examples and tips.
Put it in a different format.
Most people who use PLR text content leave it in the form of text. You can virtually guarantee that you’ll have a unique product if you put it in a different format, such as converting text to an audio book or even a video.
Turn it into a physical book.
Another way to make money with your PLR content is by turning it into a physical book. Just use a self-publishing company like Lulu.com or one of the many other sites out there that offer a similar service.
Use as a subscription incentive.
Compile a pack of PLR articles into a report - or just rewrite a PLR report or ebook. You might even turn it into a video or audio book. Then finish by adding your affiliate links to a product (or links to your own products) and give the PLR content away for free to your subscribers.
Use it as a bonus for your paid products.
Instead of giving the content away to prospects, you can give it away to your paying customers. Just use your PLR content as a bonus – you might even offer it as an unadvertised bonus.
Stock a membership site.
You can stock your membership site with PLR content. Or, break the content up into six months worth of weekly lessons and run a fixed-term membership site.
Put it on CD and sell it on eBay.
You can use your PLR content as a lead-generator on eBay. Simply add your product links or affiliate links to the content, burn it on a CD and auction it off.
Use it as content for your autoresponder series.
You can create an evergreen, “set it and forget it” newsletter using PLR content. Just chop it up into weekly lessons and load it into your autoresponder. To “bribe” people to subscribe to your newsletter, you may consider throwing in another PLR report as a bonus.
Create blog posts from PLR content.
You can rewrite PLR articles or break down reports and books to create blog posts. Just insert your product or affiliate links and let these posts make money for you on autopilot.
Combine multiple sources to create a new paid product or upsell product.
As previously mentioned, you should rewrite your PLR content to make it unique. Another way to make it unique is to combine multiple PLR products. For example, you can compile a set of related articles. Or you can take a chapter from multiple PLR ebooks to create an entirely new product.
Obviously, you can use this new product in any way you like, including offering it as a bonus, turning it into a subscription incentive, or stocking a membership site with it. You can also offer it as a standalone paid product, or even as an upsell to a paid product.